Getting noticed online and targeted traffic should be your number 1 goal in my opinion. Of course having a clear plan at the beginning really helps too. In today’s example lets use a skin site of mine. On that site, I cover a number of topics including, mositurizers, toners, Moroccan Oil and a variety of other health tips. The challenge is optimizing my marketing and traffic generation strategies.
The key thing to keep in mind is that if you have no traffic, then you will get no sales. Its a simple formula really, but one that is often overlooked by newbies. The first part of your marketing campaign is site appeal. How does your site really look and would you as a potential customer stay on the site? If you have an ugly site, chances are high people will simply skip over your site within in a few seconds. Afterall, that’s how much time you have is around 5 to 7 seconds to catch someone’s attention.
How good is your content? Many people will put together crappy content and place a few ads here and there on their site, without really putting an effort into quality content. Do yourself a favor and ensure you have top quality content on your site.